How to Build a Company List

The Company Location: Geography list enables you to search for companies using the following location types:

• Region
• Country
• State / Province

  

For example, if you enter 100 to 500 in the Employees and 5M to 2.5B in Revenue fields, the search returns only those companies with 100-500 employees working for them and with revenue that ranges from 5 million to 2.5 billion US dollars.

Note: The number of companies available in the Demandbase database adjusts automatically based on your search criteria.

For example, select the Banks industry and Commercial Banking sub-industry.

Note: You can also enter an industry's SIC or NAICS code. The Demandbase database will allow you to search using either 2007 or 2012 NAICS codes.

Demandbase has its own proprietary classifications, which consolidate these differing global standards into 30 top-level industries and 708 sub-industries. For more information, read the article Updates to Industry Codes on our Knowledge Base.

Company Location: Enter the company location filter by selecting the following options:

• Geography: You can either search by region, country, or state/province or click the View Map link to select locations on the map.

  

  • To select multiple countries, hold down the Ctrl key while clicking.

    

  • Click Country on the Map to toggle to a country map.
  • Select Regions from the geographical region such as Asia or Middle East from the drop-down list. To select multiple regions, hold down the Ctrl key while clicking.

    

• City: Select City from the Locations list then enter a city's name in the City field.

  

• Postal Codes: Select Postal Codes from the Locations list, then enter the postal code(s) in the input field. Use asterisk (*) to specify a range of postal/zip codes.
  • Optionally you can first select a country to further narrow your search results

  

• Area Codes: Select Area Codes from the Locations list, then enter the area code(s) in the input field to search for companies operating in the United States and Canada regions.

  

• Country: In the Map view, click the Country tab to select the following countries:
  
  • United States
  • Australia
  • Canada
  • India
  • New Zealand

  

For example, select the United States option to filter based on states in the USA.

Once you have selected all states, click Done to return to the Filters dialog.

• In the Industry Classification area, select the NAICS to enter the North American Industry Classification System (NAICS) code of a company. The maximum number of NAICS codes that you can enter is 150 for each search. You can enter multiple NAICS codes separated by commas.

  

  You can also use the wild card asterisk (*) for building a list of companies with partial NAICS code. With the NAICS code wildcard(*) search, you can find companies in a wider list of industries without specifying all child industries.  

  For example, if you search to find all companies under 'Electronics' (NAICS code - 334) and all of the other industries nested under 'Electronics', user can simply add NAICS code as '334*' as a search criterion.

• In the Industry Classification area, select the SIC to enter the Standard Industry Classification (SIC) codes of a company. For example, enter the SIC code for the Bank of America company as 6021.

  

Enter the company name or select from type ahead suggestions. For example of enter Bank of America Corporation or select any result from the suggestions as illustrated:

For example, you can select Operating, Subsidiary, or Acquired.

Note: Click the toggle to enable the Include out of business companies option to search all companies that are not operating.

For example, you can select Public, Private or Government.

Click Apply.

• Select the number of days. For example, select the Last 30 Days option.

   

• Select Agents from the News card along with the date range and click the plus (+) icon. Select a news agent that is relevant to your business. For example, select the Acquisitions agent.

   

• The Search results will show all news related to acquisitions in the last 30 days. You can toggle the number of days such as Last 15 Days, Last 7 Days, or Last 1 Day.
• Select the Keyword option and click the plus (+) icon to search news with any keywords or company names.

  Enter a keyword that you want to search news for. For example, enter Apple, Inc.

  

Note: You can choose only from the list of technologies that are predefined by your CSM or an Account Admin in the Tech Settings section. For more information, read the article Managing Installed Tech Data in our Knowledge Base.

In the Insights tab, select the Intent option and click the plus (+) icon to filter your list based on Intent topics that have been selected by your account admin. Intent topics indicate when a company is in the market to buy a particular product or service.

Note: The Intent filter is only visible to users who have purchased the Elite license and Enterprise users who have brought the “Intent” add-on package for their organization.

For example, you can enter Account in the search to find topics such as Accounting, Accounting Automation, Account Receivable, and Account Payable. 

The Intent Score indicates how much a company has researched a particular topic over a particular week. The higher the Intent Score, the more likely that company is looking to buy a particular product or service.

To change the Intent Score value, drag the slider to the desired score range as illustrated:

Click Apply and then click Search.